If you think Barbie was well done, you and I have a different idea about what a well done movie does.
My reaction in this case was not “Well done, thanks, I hate it.” That’s more or less how I felt about Ridley Scott’s Prometheus (2012), which I wouldn’t have watched if I had known it was horror sci-fi and not sci-fi. That’s on me.
Nor am I objecting to the fantasy premise, which is that someone in the real world is adversely influencing a Barbie in Barbieland, thus that Barbie has to go to the real world and do something to fix the situation.
Nor is my negative reaction rooted in culture politics. By all means, be overtly didactic and feminist or whatever, but for the love of cheesecake, have a coherent, positive message.
Much like Frozen, Barbie was immensely entertaining, but the longer I thought (and thought and thought) about it, the less the characters, plot, and theme made sense.
Spoilers below.