Storewide sale in a narrow store

Far East Plaza is a warren of small fashion shops (and, sadly, fewer bookstores than it was when I arrived in Singapore in 2008).

Whenever I read the signs advertising promotions and discounts, I always laugh because there’s always at least one that says “storewide sale” in front of a narrow little shop.

I’m thinking, “Your store is—what, ten feet wide? So it’s not a very wide sale, is it?”

One could deploy the same pun in the context of discounts offered at “all outlets islandwide”. It’s not a very wide island, in the scheme of things.